Meet the ghd Platinum+ Smart Styler, our #1 bestselling flat iron with predictive technology that adapts to your hair’s needs. Winner of over 20 global beauty awards, including three Allure Best of Beauty Awards for Best Flat Iron.
Smart Predictive Technology: Monitors heat 250x per second, adjusting power to suit your hair thickness and styling speed.
Ultimate Results: Pre-set to 365°F for no extreme heat damage, ensuring 70% stronger hair*, 75% more shine**, and 2x more color protection*.
Versatile Styling: Create sleek styles, waves, or curls with precision-milled, ultra-gloss plates and a unique wishbone hinge for snag-free use.
Convenient & Reliable: Heats up in 20 seconds, features automatic sleep mode after 30 minutes, and includes a heat-resistant plate guard.
Designed for professionals and at-home users alike, the ghd Platinum+ offers single-pass styling with a 9 ft. professional cord, universal voltage, and a 3-year warranty.
*Reduced breakage and 2x less color fade vs. a styler working at 440°F.
**Proven to increase shine vs. naturally dried hair.